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IKEA Reduces Prices, Gains Happy Customers
In a positive shift its customers, IKEA is implementing strategic price reductions worldwide on furniture following a period of inflationary pressure. As raw material and transportation costs...
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New Community-Based Business Model Powers Retail
Retail businesses are shifting from selling products to creating experiences. This community-based business model drives customer loyalty and increase spending. Table of Contents Retail’s New...
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Artificial Intelligence As Retail’s Killer App
The retail landscape is undergoing a dramatic transformation. Gone are the days of one-size-fits-all shopping experiences. Today’s customers crave personalization, convenience, and a seamless journey...
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Redefining Personalization For Customers – AI Evolution In Retail (Part 2)
In recent years, the retail landscape has undergone a profound transformation fueled by advancements in artificial intelligence (AI). This technological revolution has not only reshaped how retailers...
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Transforming Inventory Management: AI Revolution in Retail (Part 3)
Artificial intelligence (AI) continues to move rapidly within the retail industry. Part 3 of Retail Mashup’s AI and retail industry series continues with inventory management, demand forecasting, and...
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Maximizing The ChatBots: AI Evolution In Retail (Part 4)
Chatbots, a form of artificial intelligence (AI), have transformed how retailers engage with customers. These intelligent conversational agents are deployed on various platforms, including websites,...
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Perfect Retail Marketing: AI Evolution In Retail (Part 5)
Retail marketing encompasses retailers’ strategies and tactics to attract customers, drive sales, and build brand loyalty. It involves a range of activities, from traditional advertising and promotions...
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Powering Intelligent Ad Networks: AI Evolution In Retail (Part 6)
In the dynamic landscape of retail, advertising plays a pivotal role in driving customer engagement, brand visibility, and ultimately, sales. As the industry evolves, leveraging advanced technologies...
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Accessibility – Important for Retail Brands to Prioritize
In today’s retail landscape, customer experience is a key differentiator that can set brands apart. While many businesses focus on aspects such as convenience, personalization, and omnichannel...
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Wayfinding Your Way To Better Revenue Generation – Retail Edition
The modern shopper has high expectations. They walk into a store wanting a seamless experience, from browsing products to completing a purchase. Central to this experience is wayfinding, the art of...
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